Sunday, 1 April 2012

Evaluation: What have you learned from your audience feedback?


Above is a wordle of the most common words used when describing our music video.
After completing our music video we wanted to see if the public enjoyed it and what they thought of it, so i created a survey moneky in which i asked questions to see how people rated it and how they thought it could be improved. This would give us an idea if our video would be successful. We also held a focus group, and made a few students who the video was aimed at sit down and watch it we then filmed their responses.

Click here to take survey- I posted this link on facebook and twitter where i have many firends my age which could rate and watch the video.
Below is a list of the results we received from our survey monkey.

















From the results from the survey you can tell our video has been quite successful. The lip synching, choice of locations, acting, editing were all rated either good or excellent, which means noone did not enjoy it. Also the majority of people that watched it said that they believed that the audience it reached out to was teenagers, which was what we had tried to do.
These are some of the improvements people that took the survey said we could do to make sure our video was better.









This is the focus group we held, asking students questions like " How do you think the magazine article, digipak and video work together" and "Do you think the music video goes with the song?"










I also published the video on facebook and asked my friends to watch it and give me their feedback.

Sam feedcack
View more presentations from samconway.
What i've learned from audience feedback?
Editing could have been more exciting- However it was a slow song and I believe it would not have suited the pace
People really like the locations- howver some more could have been used
It reaches out more to teenagers- mainly girls
People really like the magazine advert- howver a different background could have been used to make it stand out more

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